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Commandments for losing or failure |28 Jun 2012 < Return to news summary

Are you preparing to lose or fail? If you follow these 10 Commandments you will be well on your way…… taken from the fantastic book by Donald R. Keough

Ten Commandments for Losing or Failure

  1. Quit taking risks
  2. Be content
  3. Avoid change
  4. Be totally inflexible
  5. Rely totally on reserach and experts to make decisions for you
  6. Be more concerned with status than service
  7. Concentrate on your competitors instead of your customers
  8. Put yourself first in everything you do, including employees, customers and suppliers
  9. Measure the formula ‘TGE’ (that’s good enough) to set a ceiling on quality
  10. Find a way to rationalise the slowing of growth….. or alternatively checkout what you can do for your business by visiting our website www.signsgoldcoast.com.au

Book reviews

“Don possesses a special combination of experience, wisdom, self- confidence, and self-awareness. His commandments for failure will teach you more about business success than a whole shelf full of books.”
Bill Gates

“This is a great book, filled with terrific advice from a management icon, and brought alive by real stories from business history. It is a must-read for every leader.”
Jack Welch

“Don’s best ability is to cut to the chase on an issue, to cut through the bureaucratic fog. Keep it simple is his principle and mine too.”
Warren Buffett (from the foreword)

 


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